Streaming platform DLive wants growth with Theta Labs

Robert Hoogendoorn
2 min readOct 11, 2019

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Blockchain-powered video streaming platform DLive has partnered with Theta Labs. This allows the video platform to start using Theta Labs’ peer-to-peer technology for video streaming. DLive expects that the partnership with lower the company’s operational costs with fifty percent. On top of that it will allow the platform to grow more.

Theta Labs’ peer-to-peer streaming protocol will be incorporated in the DLive video platform on both desktop and mobile devices. Down the road Sliver.tv, which is already working with Theta Labs, and DLive will collaborate by syndicating content, doing cross-promotion and other ways to bring the two audiences together.

DLive launched in September 2018. At the moment the decentralized video platform has 5 million users per month. The most popular streams on the platform are the ones by gaming influencer PewDiePie. At peak hours he reached 200 thousand concurrent viewers.

DLive competing with Twitch.tv

As a video streaming platform DLive has some major competition. Twitch.TV is the biggest video streaming platform in the world, with 140 million active users per month. The platform has got new competition from Microsoft. The software giant went full into streaming when it renamed its streaming platform Beam into Mixer. Even though platform has attracted some big influencers, its viewership numbers are still lagging behind.

While these centralized video streaming platforms are dogging it out, decentralized initiatives pop up all the time. DLive is one of them. DLive is a streaming platform build on the Lino Network blockchain. The native currency for the platform is also Lino.

The DLive platform doesn’t take revenue cuts from its creators, but instead puts 9.9 percent of the donations in a reward pool for active platform users. This means that also small streamers can make some money. In comparison: Twitch.TV takes 50% of the channel subscription revenue, while YouTube takes almost half of the ad revenue and subscription revenue. Streamers on these centralized platforms can only make money if they have a relatively big and dedicated fan base.

On Dlive creators aren’t the only ones earning Lino. Viewers are also in on the fun. Viewers are getting rewarded for being active on the platform. That’s the 9.9 percent mentioned earlier.

Originally published at NEDEROB.

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Robert Hoogendoorn
Robert Hoogendoorn

Written by Robert Hoogendoorn

Metaverse citizen, Web3 enthusiast, NFT collector. Learning about blockchain every day, sharing my knowledge and passion. Head of Content at DappRadar

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